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I Radox Photoshoot I

Radox Photoshoot for viral internet campaign

(October 2009)

In October 2009, Rob filmed a viral campaign for Radox, where he suggested the extra hour gained from the clocks going back should be spent on ourselves. The Be-Selfish viral was originally posted on www.be-selfish.co.uk, after which it was posted on YouTube as well as other various sites. Below is a selection of images taken on the set of the shoot!

Thanks to Radox/Slice for allowing us to put these images up on the site!

 

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